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Apple Music Analytics for Artists and the Music Industry

Monitor Apple music data and get powerful insights across the entire Apple ecosystem, from Apple Music playlists to iTunes charts to Shazam granular discovery data

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Track All Apple Music Charts in One Place

Soundcharts is an analytics tool that tracks more than a thousand Apple Music charts in one analytics dashboard. Soundcharts compiles all these Apple Music statistics, creating a comprehensive summary of all current and historical charts positions, updated in real-time. Access a customizable report on the artist’s performance across thousands of Apple Music charts, from the top K-pop songs in Thailand to the top US albums — dating back to the very launch of the platform.

Optimize Apple Music Playlist Strategies

Soundcharts tracks thousands of Apple Music playlists — all in real-time. Get a detailed outlook of an artist’s playlist exposure and assess the impact of the playlist strategy with detailed stats on the playlist geography, owner, track addition dates, positions and more.

Monitor Apple Music Playlist Success

Official Apple Music playlists offer huge exposure, pushing artists’ songs to millions of daily listeners. Artists’ presence on editorial playlists is a key measure of the playlist strategy’s success. With Soundcharts, you can single out official playlists to see if the artist’s music is being picked up by Apple editorial — from Today’s Hits and A-List to Rap Life, ALT CTRL, The New Rock and much, much more.

Track Major-Owned Playlists

Warner, Universal and Sony — the big three are shaping the landscape of mainstream music. The playlist environment is no exception. Major-affiliated playlists brands like Topsify, Digster and Filtr are vast promotion channels in the world of streaming playlists, that can compete even with Apple’s editorial team.

Assess the Impact of the Digital Word-of-Mouth

While user-generated playlists play less of a role on Apple Musiс compared to Spotify, the third-party curators are still a prominent part of the Apple Music landscape. Thousands of influencers, from leading music media to indie record labels are curating the Apple Music’s playlist longtail. Single out the independent playlists to measure the artist’s organic virality on the platform.

Follow Local Music Markets with iTunes Charts Data   

Since 2001, iTunes is the single most prominent digital marketplace for music, available across 247 different local markets. iTunes charts often become the first sign of the artist’s adoption in a specific country. With Soundcharts, you can track all country- and genre- iTunes charts in one place.

Highlight opportunities with localized Shazam Insights

With over 200M monthly active users, Shazam is the primary music recognition app on the planet. We track Shazam data across 236 markets to provide our clients with an insights on how and where fans are discovering the artist. Access more than a thousand per-city and per-country charts to see if the music you work with — or that latest radio promotion campaign — got people reaching for their phones.

Why Apple Music Analytics is important?

With over 60 million paying subscribers, Apple Music is the second biggest DSP in the world. Even more importantly, Apple Music is now the single biggest streaming service in the US.

What is Apple Music for Artists? 

Apple Music for Artists is the proprietary data platform that allows artists on Apple Music to measure their performance according to a number of metrics, including plays, average daily listeners, purchases, and other insights. 

Apple Music focuses on the artist

Furthermore, with Apple’s focus on the artist — as opposed to Spotify’s playlist/algorithm mediated consumption — Apple Music becomes more than just a way to monetize your music. Apple Music is a platform where the artists can tell their stories, build up hype, and cultivate a core audience.

Apple Music for Artists isn’t enough

Of course, Apple Music’s proprietary data tool, Apple Music for Artists, can provide data on the artist’s performance on the platform and on iTunes. It provides extensive data on the music’s analytics, including music video views, song purchases, and listener locations. However, in order to get a deeper view of an artist's performance, you need to add other data sources to your analysis. Soundcharts provides all the required data to deepen your analysis and make better decisions.

Apple Music Analytics is not widely available

That proprietary data is huge — however, it is only available if you have first-hand access to the artist profile, which is not always the case.

Soundcharts collects data from all platforms

Furthermore, if you want to assess the artist’s performance across the board, Apple Music becomes just one name of the many platforms you have to track. Soundcharts is specifically designed to collect the data across all platforms and mediums in one place, to give you a complete outlook on the artist’s career — for any artist out there.

Track Artist Performance Across All Channels and Platforms.

Soundcharts monitors the data across all the sides of the music industry and makes it actionable and accessible. To give you a full understanding of the artist’s career, we also track:

Radio Airplay:

2000+ terrestrial AM/FM radio stations in 76 different countries

Detailed Spotify Analytics:

Consumption, Audience and Playlist Exposure on the world’s leading streaming platform  

Instagram Analytics:

Audience demographics, engagement, and content reports on the music industry's most important social media platform

Playlists Exposure Across All Major Streaming Platforms:

Playlist additions on Spotify, Deezer, Apple Music, YouTube, and Amazon Music

Digital Charts:

From iTunes, Apple Music, and Deezer to Shazam, YouTube, TikTok & beyond

Social Media Metrics:

Artist’s Soundcloud, Facebook, Twitter, YouTube, and Instagram profiles